Scope definition
The single hypothesis being tested, and the feature list cut down to it.
The smallest honest version of the idea — small in scope, not in quality. The point of an MVP is to find out whether anyone wants this before the expensive version gets built, which only works if what you ship is good enough to judge fairly.
The single hypothesis being tested, and the feature list cut down to it.
A clickable version to react to before code is committed.
The one loop that matters, built to a standard you could keep.
The events and funnels that will actually answer the question.
Deployment, a feedback path and monitoring for the first weeks.
What we learned, and the honest options for what comes next.
We write down what the thing has to do before we write any of it. Constraints, integrations, edge cases and the definition of done — agreed in writing, not assumed.
Data model, service boundaries, hosting and the deployment path get decided up front. Most of what makes a build expensive later is decided here.
Shipped in working increments against a staging environment you can open at any point. No reveal at the end — you watch it come together.
Performance, accessibility, error states, SEO fundamentals and cross-browser behaviour. The unglamorous pass that separates a demo from a product.
Deployment, DNS and email cutover, a CMS walkthrough and the handover documents. The site goes live once dues are cleared, per our terms.
Chosen for maintenance and for your team, not for novelty. Where an existing stack of yours makes more sense, we work in that instead.
Anything not answered here, our team is on the phone Monday to Friday, 9 AM to 5 PM GMT.
+1 (833) 945-5567You do. On written finalisation the final files and full ownership rights transfer to you. Materials generated during revision cycles on the way to the final product are not included — that is set out in our Terms and Conditions.
Let's scope your project.
Rated 4.7/5 across 1200+ customers served. Tell us about your Minimum Viable Products project and we will come back with scope, timeline and a number.